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nptel marketing management assignment answers 2020

  • NOC:International Marketing (Video) 
  • Co-ordinated by : IIT Kharagpur
  • Available from : 2021-10-28
  • Intro Video
  • Lecture : 01 Introduction to International Marketing
  • Lecture : 02 Introduction to International Marketing
  • Lecture : 03 Introduction to International Marketing
  • Lecture:04 Introduction to International Marketing
  • Lecture05 : International Business, Entry Modes, and Theories
  • Lecture 06 : International Business, Entry Modes, and Theories
  • Lecture 07 : International Business, Entry Modes, and Theories
  • Lecture08 : International Business, Entry Modes, and Theories
  • Lecture 09 : International Business, Entry Modes, and Theories
  • Lecture - 10 Hofstede' s Cultural Dimensions, Cross - cultural Sales Negotiations
  • Lecture 11 : Hofstede' s Cultural Dimensions, Cross- cultural Sales Negotiations (Contd)
  • Lecture 12 : Hofstede' s Cultural Dimensions, Cross- cultural Sales Negotiations (Contd)
  • Lecture 13 : Hofstede' s Cultural Dimensions, Cross- cultural Sales Negotiations (Contd)
  • Lecture 14 : Hofstede' s Cultural Dimensions, Cross- cultural Sales Negotiations (Contd)
  • Lecture - 15 Import Export Procedures
  • Lecture - 16 Import Export Procedures (Contd)
  • Lecture - 17 Import Export Procedures (Contd.)
  • Lecture - 18 Import Export Procedures (Contd.)
  • Lecture - 19 Import Export Procedures (Contd.)
  • Lecture - 20 Designing a Global Marketing Program
  • Lecture - 21 Designing a Global Marketing Program (Contd.)
  • Lecture 22 : Designing a Global Marketing Program (Contd)
  • Lecture 23 : Designing a Global Marketing Program (Contd)
  • Lecture 24 : Designing a Global Marketing Program (Contd)
  • Lecture - 25 International Business Case Analysis
  • Lecture - 27 International Business Case Analysis (Contd.)
  • Lecture - 28 International Business Case Analysis (Contd)
  • Lecture - 28 International Business Case Analysis (Contd.)
  • Lecture 30 Learning Session by Practicing Manager
  • Lecture 31 "Learning session by Practicing Manager -Continued "
  • Lecture 32 Interaction with Practicing Manager–Question & Answer Session
  • Lecture 33 Learning Session by Practicing Manager
  • Lecture 34 "Learning Session by Practicing Manager followed by Conclusion session. "
  • Lecture 35 Interaction with Practicing Manager
  • Lecture 36 Interaction with Practicing Manager (Contd.)
  • Lecture 37 Interaction with Practicing Manager (Contd.)
  • Lecture 38 Interaction with Practicing Manager (Contd.)
  • Lecture 39 Concluding Session
  • Watch on YouTube
  • Assignments
  • Transcripts

NPTEL Marketing Management – II Week 0 Assignment Answers 2024

Marketing Management – II Week 0

Q1. The first stage of new product development process according to the stage gate systems is:

Ideation and screening Production Testing PLC management

Q2. A measure of how difficult an innovation is to use is:

Relative advantage Complexity Reliability None of these

Q3. Which of the following is not a brand element?

Logo symbol Name All of the mentioned options are brand elements

Q4. When you have several sub-brands liked to a common brand, the common brand is known as:

Ingredient brand Umbrella brand

Q5. At break even point, profit is usually:

0 Very high.

Q6. Which of the following is not a function undertaken by distribution channels?

Negotiation Financing Risk taking All of the above functions are undertaken by distribution channels

Q7. Attention-Interest-Desire-Action are steps of:

AIDA model of communication Innovation-Adoption model of communication Hierarchy of effects model None of these

Q8. Services cannot be seen, felt or touched. This property is referred to as:

Perishability Intangibility Heterogeneity Inseparability

Q9. An approach in which the seller sets high price for introductory stage sof a product is termed as:

Market skimming Market penetration

Q10. One of the key benefits of brand is that they fetch a price premium for sellers.

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nptel marketing management assignment answers 2020

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Marketing Management - II: Feedback For Week 1 Released

Dear Learners, Thank you for enrolling to this NPTEL course and we hope you have gone through the contents for this week and also attempted the assignment. We value your feedback and wish to know how you found the videos and the questions asked - whether they were easy, difficult, as per your expectations, etc We shall use this to make the course better and we can also know from the feedback which concepts need more explanation, etc. Please do spare some time to give your feedback - comprises just 5 questions - should not take more than a minute, but makes a lot of difference for us as we know what the learners feel. Here is the link to the form: https://docs.google.com/forms/d/1ZTQoAMp66YUoBuPvW_JSxgVYPeiKaKjauik7IJvAyNs/viewform Regards Course Admin NPTEL

Marketing Management - II - Week 1 content is live now !!

Dear Learners, The lecture videos for  Week 1  have been uploaded for the course “ Marketing Management - II ”. The lectures can be accessed using the following link: Link:  https://onlinecourses.nptel.ac.in/noc24_mg41/unit?unit=17&lesson=18 The other lectures in this week are accessible from the navigation bar to the left. Please remember to login into the website to view contents (if you aren't logged in already). Assignment-1  for  Week-1  is also released and can be accessed from the following link: Link:  https://onlinecourses.nptel.ac.in/noc24_mg41/unit?unit=17&assessment=108 The assignment has to be submitted on or before  Wednesday,[28/02/2024], 23:59 IST . As we have done so far, please use the discussion forums if you have any questions on this module. Note :  Please check the due date of the assignments in the announcement and assignment page if you see any mismatch write to us immediately. Thanks and Regards, -NPTEL Team

Reminder: NPTEL: Exam Registration is open now for Jan 2024 courses!

Dear Learner, 

Here is the much-awaited announcement on registering for the Jan 2024 NPTEL course certification exam. 

1. The registration for the certification exam is open only to those learners who have enrolled in the course. 

2. If you want to register for the exam for this course, login here using the same email id which you had used to enroll to the course in Swayam portal. Please note that Assignments submitted through the exam registered email id ALONE will be taken into consideration towards final consolidated score & certification. 

3 . Date of exam: April 21, 2024 

CLICK HERE to register for the exam.

Choose from the Cities where exam will be conducted: Exam Cities

4. Exam fees: 

If you register for the exam and pay before March 11, 2024 - 5:00 PM, Exam fees will be Rs. 1000/- per exam .

5. 50% fee waiver for the following categories: 

Students belonging to the SC/ST category: please select Yes for the SC/ST option and u pload the correct Community certificate.

Students belonging to the PwD category with more than 40% disability: please select Yes for the option and upload the relevant Disability certificate. 

6. Last date for exam registration: March 15, 2024 - 5:00 PM (Friday). 

7. Between March 11, 2024 - 5:00 PM & March 15, 2024 - 5:00 PM late fee will be applicable.

8. Mode of payment: Online payment - debit card/credit card/net banking/UPI. 

9. HALL TICKET: 

The hall ticket will be available for download tentatively by 2 weeks prior to the exam date. We will confirm the same through an announcement once it is published. 

10. FOR CANDIDATES WHO WOULD LIKE TO WRITE MORE THAN 1 COURSE EXAM:- you can add or delete courses and pay separately – till the date when the exam form closes. Same day of exam – you can write exams for 2 courses in the 2 sessions. Same exam center will be allocated for both the sessions. 

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The following 6 fields can be changed (until the form closes) ONLY when there are NO courses in the course cart. And you will be able to edit those fields only if you: - 

REMOVE unpaid courses from the cart And/or - CANCEL paid courses 

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6. What is your role? 

Note: Once you remove or cancel a course, you will be able to edit these fields immediately. 

But, for cancelled courses, refund of fees will be initiated only after 2 weeks. 

12. LAST DATE FOR CANCELLING EXAMS and getting a refund: March 15, 2024 - 5:00 PM  

13. Click here to view Timeline and Guideline : Guideline

Domain Certification

Domain Certification helps learners to gain expertise in a specific Area/Domain. This can be helpful for learners who wish to work in a particular area as part of their job or research or for those appearing for some competitive exam or becoming job ready or specialising in an area of study.  

Every domain will comprise Core courses and Elective courses. Once a learner completes the requisite courses as per the mentioned criteria, you will receive a Domain Certificate showcasing your scores and the domain of expertise. Kindly refer to the following link for the list of courses available under each domain: https://nptel.ac.in/domains

Outside India Candidates

Candidates who are residing outside India may also fill the exam form and pay the fees. Mode of exam and other details will be communicated to you separately.

Thanks & Regards, 

Marketing Management - II - Week-0 content is live now !!

Dear Learners, The Assignment-0 for Week-0 is released and can be accessed from the following link: Link:  https://onlinecourses.nptel.ac.in/noc24_mg41/unit?unit=16&assessment=106 Note : Assignment-0 score will not be considered for final exam score calculation since it is a practice assignment. Thanks and Regards, -NPTEL Team

NPTEL: Exam Registration is open now for Jan 2024 courses!

Marketing management - ii: welcome to nptel online course - jan 2024.

  • Every week, about 2.5 to 4 hours of videos containing content by the Course instructor will be released along with an assignment based on this. Please watch the lectures, follow the course regularly and submit all assessments and assignments before the due date. Your regular participation is vital for learning and doing well in the course. This will be done week on week through the duration of the course.
  • Please do the assignments yourself and even if you take help, kindly try to learn from it. These assignments will help you prepare for the final exams. Plagiarism and violating the Honor Code will be taken very seriously if detected during the submission of assignments.
  • The announcement group - will only have messages from course instructors and teaching assistants - regarding the lessons, assignments, exam registration, hall tickets, etc.
  • The discussion forum (Ask a question tab on the portal) - is for everyone to ask questions and interact. Anyone who knows the answers can reply to anyone's post and the course instructor/TA will also respond to your queries.
  • Please make maximum use of this feature as this will help you learn much better.
  • If you have any questions regarding the exam, registration, hall tickets, results, queries related to the technical content in the lectures, any doubts in the assignments, etc can be posted in the forum section
  • The course is free to enroll and learn from. But if you want a certificate, you have to register and write the proctored exam conducted by us in person at any of the designated exam centres.
  • The exam is optional for a fee of Rs 1000/- (Rupees one thousand only).
  • Date and Time of Exams: April 21, 2024 Morning session 9am to 12 noon; Afternoon Session 2 pm to 5 pm.
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  • The online registration form has to be filled and the certification exam fee needs to be paid. More details will be made available when the exam registration form is published. If there are any changes, it will be mentioned then.
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nptel marketing management assignment answers 2020

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EPR (Electrical & Power Review) | EPR Magazine logo

Rosatom starts production of rare-earth magnets for wind power generation

November 11, 2020 5:17 pm

Rosatom starts production of rare-earth magnets for wind power generation

T VEL Fuel Company of Rosatom has started gradual localization of rare-earth magnets manufacturing for wind power plants generators. The first sets of magnets have been manufactured and shipped to the customer.

In total, the contract between Elemash Magnit LLC (an enterprise of TVEL Fuel Company of Rosatom in Elektrostal, Moscow region) and Red Wind B.V. (a joint venture of NovaWind JSC and the Dutch company Lagerwey) foresees manufacturing and supply over 200 sets of magnets. One set is designed to produce one power generator.

“The project includes gradual localization of magnets manufacturing in Russia, decreasing dependence on imports. We consider production of magnets as a promising sector for TVEL’s metallurgical business development. In this regard, our company does have the relevant research and technological expertise for creation of Russia’s first large-scale full cycle production of permanent rare-earth magnets,” commented Natalia Nikipelova, President of TVEL JSC.

“NovaWind, as the nuclear industry integrator for wind power projects, not only made-up an efficient supply chain, but also contributed to the development of inter-divisional cooperation and new expertise of Rosatom enterprises. TVEL has mastered a unique technology for the production of magnets for wind turbine generators. These technologies will be undoubtedly in demand in other areas as well,” noted Alexander Korchagin, Director General of NovaWind JSC.

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  • Reach out to the pro(s) you want, then share your vision to get the ball rolling.
  • Request and compare quotes, then hire the Home Stager that perfectly fits your project and budget limits.

A home stager is a professional who prepares a house for sale, aiming to attract more buyers and potentially secure a higher selling price. They achieve this through the following techniques:

  • Rearranging furniture to optimize space and functionality.
  • Decluttering to create a clean and spacious look.
  • Making repairs to address visible issues.
  • Enhancing aesthetics with artwork, accessories, and lighting.
  • Introducing new furnishings to update the style.

Their goal is to present the house in the best light. Home stagers in Elektrostal' help buyers envision themselves living there, increasing the chances of a successful sale.

  • Home Staging
  • Decluttering
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Benefits of the home staging in Elektrostal':

  • Attractive and inviting: Staging creates a welcoming atmosphere for potential buyers.
  • Faster sale: Homes sell more quickly, reducing time on the market.
  • Higher sale price: Staging can lead to higher offers and appeal to a wider range of buyers.
  • Showcasing best features: Strategic arrangement highlights positives and minimizes flaws.
  • Stand out online: Staged homes capture attention in online listings.
  • Emotional connection: Staging creates a positive impression that resonates with buyers.
  • Easy visualization: Buyers can easily picture themselves living in a staged home.
  • Competitive advantage: Staging sets your home apart from others on the market.
  • Affordable investment: Cost-effective way to maximize selling potential and ROI.
  • Professional expertise: Experienced stagers ensure optimal presentation for attracting buyers.

What does an Elektrostal' home stager do?

What should i consider before hiring an interior staging company, questions to ask potential real estate staging companies in elektrostal', moscow oblast, russia:, find home stagers near me on houzz, business services, connect with us.

World Energy

Rosatom Starts Production of Rare-Earth Magnets for Wind Power Generation

TVEL Fuel Company of Rosatom has started gradual localization of rare-earth magnets manufacturing for wind power plants generators. The first sets of magnets have been manufactured and shipped to the customer.

nptel marketing management assignment answers 2020

In total, the contract between Elemash Magnit LLC (an enterprise of TVEL Fuel Company of Rosatom in Elektrostal, Moscow region) and Red Wind B.V. (a joint venture of NovaWind JSC and the Dutch company Lagerwey) foresees manufacturing and supply over 200 sets of magnets. One set is designed to produce one power generator.

“The project includes gradual localization of magnets manufacturing in Russia, decreasing dependence on imports. We consider production of magnets as a promising sector for TVEL’s metallurgical business development. In this regard, our company does have the relevant research and technological expertise for creation of Russia’s first large-scale full cycle production of permanent rare-earth magnets,” commented Natalia Nikipelova, President of TVEL JSC.

“NovaWind, as the nuclear industry integrator for wind power projects, not only made-up an efficient supply chain, but also contributed to the development of inter-divisional cooperation and new expertise of Rosatom enterprises. TVEL has mastered a unique technology for the production of magnets for wind turbine generators. These technologies will be undoubtedly in demand in other areas as well,” noted Alexander Korchagin, Director General of NovaWind JSC.

For reference:

TVEL Fuel Company of Rosatom incorporates enterprises for the fabrication of nuclear fuel, conversion and enrichment of uranium, production of gas centrifuges, as well as research and design organizations. It is the only supplier of nuclear fuel for Russian nuclear power plants. TVEL Fuel Company of Rosatom provides nuclear fuel for 73 power reactors in 13 countries worldwide, research reactors in eight countries, as well as transport reactors of the Russian nuclear fleet. Every sixth power reactor in the world operates on fuel manufactured by TVEL. www.tvel.ru

NovaWind JSC is a division of Rosatom; its primary objective is to consolidate the State Corporation's efforts in advanced segments and technological platforms of the electric power sector. The company was founded in 2017. NovaWind consolidates all of the Rosatom’s wind energy assets – from design and construction to power engineering and operation of wind farms.

Overall, by 2023, enterprises operating under the management of NovaWind JSC, will install 1 GW of wind farms. http://novawind.ru

Elemash Magnit LLC is a subsidiary of Kovrov Mechanical Plant (an enterprise of the TVEL Fuel Company of Rosatom) and its main supplier of magnets for production of gas centrifuges. The company also produces magnets for other industries, in particular, for the automotive

industry. The production facilities of Elemash Magnit LLC are located in the city of Elektrostal, Moscow Region, at the site of Elemash Machine-Building Plant (a nuclear fuel fabrication facility of TVEL Fuel Company).

Rosatom is a global actor on the world’s nuclear technology market. Its leading edge stems from a number of competitive strengths, one of which is assets and competences at hand in all nuclear segments. Rosatom incorporates companies from all stages of the technological chain, such as uranium mining and enrichment, nuclear fuel fabrication, equipment manufacture and engineering, operation of nuclear power plants, and management of spent nuclear fuel and nuclear waste. Nowadays, Rosatom brings together about 350 enterprises and organizations with the workforce above 250 K. https://rosatom.ru/en/

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